NSE List Price : ₹127.00

subscription

Category	Times
QIBs	8.29x
HNIs	5.04x
Retail	1.61x
Total : 4.33x

IPO Market Lot(s) Distribution

Application	Lot Size	Shares	Amount
Retail Minimum	2	2,000	₹290,000
Retail Maximum	2	2,000	₹290,000
S-HNI Minimum	3	3,000	₹435,000

About the Company

Yaap Digital Private Limited, established in 2016, is among India’s prominent digital content and marketing service agencies. The company provides end-to-end integrated solutions, covering everything from design and discovery to content distribution.

As of February 18, 2025, the company operates under the YAAP brand across three countries—India, the United Arab Emirates, and Singapore. Its service portfolio includes marketing, content development, performance media, UI/UX design, media planning and buying, brand identity creation, packaging design, and analytics. The company has also executed several successful campaigns, including achieving 1 million views within just two weeks. Additionally, Yaap Digital has collaborated with more than 100 creators from over 20 countries and has produced upwards of 3,500 content pieces.

Company Financial Report

_{Amount ₹ in Crores}

Period Ended	Revenue	Expense	PAT	Assets
2023	₹0.47	₹79.70	₹-2.60	₹52.18
2024	₹113.06	₹108.41	₹2.51	₹90.78
2025	₹154.40	₹138.80	₹11.93	₹115.10
Dec 2025	₹91.42	₹0.00	₹9.21	₹82.86

Company Promoter

Atul Jeevandharkumar Hegde

Sudhir Menon

Subodh Menon

Know before investing

• • Strengths

  Integrated Marketing Solutions: The company provides advertising, research, and MarTech services through a unified platform, offering complete end-to-end marketing assistance.

  Diversified Industry Exposure: By catering to clients across various industries, the company minimizes reliance on any one sector, thereby strengthening overall business stability.

• • Risks

  Client Concentration Risk: A substantial share of the company’s revenue comes from a limited number of major clients. The loss of these clients, cuts in their marketing spending, or failure to broaden the client base could negatively affect revenue, cash flows, and overall financial performance.

  Promoter Tax Litigation Risk: Some of the Promoters are currently subject to direct tax disputes involving outstanding dues of around ?149.22 lakhs (including interest). Any unfavorable ruling could indirectly affect the Company’s reputation and financial position.

Objects of the Issue & Utilisation of proceeds

Funding part payment of purchase consideration for the proposed acquisition of GoZoop Online Private Limited (“GoZoop”).
Funding capital expenditure to be incurred for Establishment of an AI-Led Short-Form Content Production Hub (“ACP Hub”).
Funding the incremental working capital requirements; and.
Funding inorganic growth through unidentified acquisitions and general corporate purposes.

Company  Address

Yaap Digital Ltd.
802,
8th Floor, Signature by Lotus,
Veera Desai Road, Andheri West,
Mumbai, Maharashtra, 400053
Phone: 022 5050 8091
Email: investor@yaap.in
Website: https://yaap.in/

IPO Registrar

MUFG Intime India Pvt. Ltd.
Phone: +91-22-4918 6270
Email: yaapdigital.smeipo@in.mpms.mufg.com
Website: https://in.mpms.mufg.com/Initial_Offer/public-issues.html

IPO Review

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